Sports Management and Marketing, B.S.

Marketing makes exchanges happen in business and non-profit organizations, by strategic actions and compelling messaging. Marketing seeks to get attention, create interest and desire, and compel people to action. Marketers strategize for successful results.

Those in marketing have knowledge of functional aspects of commerce, industry, and non-profit organizations. A Roberts marketing degree will prepare you with business, creative, and communication skills vital to the field.

While you don’t need a degree to get some entry-level positions, a Marketing degree will prepare you in a number of ways. The flexible nature of the degree and the built-in business core curriculum will open many doors that you couldn’t open otherwise.

At Roberts, you’ll benefit from knowledgeable professors, valuable internship experiences, and a mock interview night.

According to the US Bureau of Labor, the median annual wage for Marketing Research Analysts and Marketing Specialists in 2021 was $74,680.

For Advertising, Promotions, and Marketing Managers, that number goes to $156,580.

Naturally, the numbers will differ by area, business, and position.

Yes! If you come to campus for an individual visit, you can meet individually with a professor to get an overview of the major and your individual questions answered. Our Discovery Day events typically include a Faculty & Services Expo, where you can meet your future professors.

Yes! At Roberts, we’re dedicated to supporting you. Our Office of Student Financial Services is here to help you make the most of every financial aid opportunity available.

We provide financial assistance to 100% of our undergraduate students, so you can focus on following your calling with confidence.